|
Country |
Sample (a) |
Sites (b) |
(a)/(b) |
Rank on (b) |
|
Belarus |
7 |
40 |
18 |
9 |
|
Bulgaria |
9 |
33 |
27 |
10 |
|
Czech Republic |
112 |
575 |
19 |
3 |
|
Estonia |
51 |
283 |
18 |
4 |
|
Hungary |
91 |
852 |
11 |
1 |
|
Latvia |
47 |
214 |
20 |
5 |
|
Poland |
130 |
580 |
22 |
2 |
|
Romania |
14 |
80 |
18 |
8 |
|
Slovakia |
9 |
40 |
23 |
9 |
|
Slovenia |
37 |
173 |
21 |
7 |
|
Ukraine |
39 |
175 |
22 |
6 |
|
Total |
546 |
3045 |
18 |
N/A |
|
Survival
Usability |
|
|
Data/Information |
|
|
Billingualism |
Is there a foreign language version of the Web site provided? |
|
Data Grouping |
Are the Web site data categorized in a format understandable to an average user? |
|
Data Format |
Are both the textual and graphic data format present in the Web site? |
|
User Navigation |
|
|
Navigation |
Is navigation around a page, screens and the entire Web site easy? |
|
External Hypertext
links |
Are hypertext links to related Web sites provided in the Web site? |
|
Esthetics |
|
|
Basic Esthetics |
Are the basic graphic design principles of symmetry and balance implemented in the Web site? |
|
User Time |
|
|
Tolerable Server Response Time |
Is the response time of the Web site’s server between 11 and 30 seconds? |
|
User Communication Support |
|
|
Communication Automation |
Is communication with the business representative or Web master supported through an automated function? |
|
External Connectedness |
|
|
External Hypertext
links |
Are hypertext links to related Web sites provided in the Web site? |
|
Competitive
Usability |
|
|
Data/Information |
|
|
Quality Foreign Language |
Is the foreign language in the Web site used according to grammatical rules? |
|
Data Completeness |
Are the data provided in the Web site comprehensive? |
|
Unambiguous Symbolism |
Do the symbols used in the Web site have a potential of conveying a presumed meaning to the foreign user? |
|
Data Format |
Does the Web site contain data formats other than text and graphics? |
|
Esthetics |
|
|
Appealing Esthetics |
Is the Web site esthetically pleasing in appearance? |
|
User Time |
|
|
Competitive Server Response Time |
Is the response time of the Web site’s server 10 or less seconds? |
|
User Communication Support |
|
|
Ordering/Payment Automation |
Are ordering and/or payment supported by automated functions accessible in the Web site? |
|
External Connectedness |
|
|
Hypertext Links Functionality |
Are there dead hypertext links or referenced empty files in the Web site? |
|
Country/ Business |
Hun |
Pol |
Cz |
Est |
Lat |
Ukr |
Slo |
Rom |
Slk |
Bel |
Bul |
Total |
|
Computer |
27 |
39 |
32 |
12 |
7 |
17 |
12 |
4 |
3 |
4 |
5 |
162 |
|
Telecommunication |
18 |
34 |
29 |
10 |
7 |
13 |
13 |
1 |
|
|
|
125 |
|
Publishing |
11 |
10 |
3 |
5 |
5 |
3 |
1 |
|
4 |
1 |
1 |
44 |
|
Manufacturing |
2 |
13 |
10 |
2 |
5 |
|
3 |
4 |
|
|
|
39 |
|
Merchandise |
13 |
11 |
8 |
4 |
6 |
|
3 |
1 |
|
1 |
|
47 |
|
Advertising |
9 |
5 |
3 |
|
|
|
|
|
1 |
1 |
|
19 |
|
Info Services |
1 |
2 |
5 |
|
|
2 |
|
|
|
|
1 |
12 |
|
Bank |
2 |
2 |
|
2 |
2 |
2 |
1 |
1 |
|
|
|
12 |
|
Travel |
2 |
1 |
1 |
4 |
1 |
|
|
1 |
|
|
1 |
11 |
|
Radio |
3 |
1 |
3 |
4 |
1 |
|
|
|
|
|
|
11 |
|
Financial Other |
2 |
|
4 |
1 |
1 |
|
1 |
1 |
|
|
|
10 |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Marketing/PR |
1 |
1 |
1 |
|
|
|
2 |
|
|
|
|
5 |
|
Mgt Consulting |
|
1 |
1 |
1 |
|
|
|
|
|
|
|
3 |
|
Insurance |
|
1 |
|
|
|
|
|
|
|
|
|
1 |
|
Real Estate |
|
1 |
1 |
2 |
|
|
|
|
|
|
|
4 |
|
Employment |
1 |
|
2 |
|
|
|
|
|
|
|
|
6 |
|
Accounting |
|
|
1 |
|
|
|
|
|
|
|
|
1 |
|
Matchmaking |
|
1 |
|
|
|
|
|
|
|
|
|
1 |
|
Adult Entertainment |
|
|
1 |
|
|
|
1 |
|
|
|
|
2 |
Note: Hun=Hungary, Pol=Poland, Cz=Czech Republic, Est=Estonia, Lat=Latvia, Ukr=Ukraine, Slo=Slovenia, Rom=Romania, Slk=Slovakia, Bel=Belarus, Bul=Bulgaria. The table represents only the most frequent businesses (those between 162 and 10 in the Total column) and businesses interesting for this article (all with the frequency below 10).
|
CoUntry |
Bilingual % |
Foreign
Only % |
Comm.
support % |
order support % |
|
Hungary |
23 |
8 |
87 |
18 |
|
Poland |
18 |
7 |
98 |
16 |
|
Czech R. |
29 |
1 |
90 |
26 |
|
Estonia |
40 |
3 |
74 |
7 |
|
Latvia |
15 |
22 |
27 |
8 |
|
Ukraine |
14 |
7 |
81 |
0 |
|
Slovenia |
11 |
4 |
92 |
10 |
|
Romania |
0 |
8 |
70 |
2 |
|
Slovakia |
0 |
0 |
78 |
2 |
|
Belarus |
30 |
0 |
90 |
0 |
|
Bulgaria |
56 |
3 |
100 |
3 |
|
All Countries Average |
21.5 |
5.7 |
80.7 |
8.4 |
Note: %=percentage of a country sample; N=the number of sites.
|
Survival Usability |
H |
P |
C |
E |
L |
U |
S |
B |
R |
Sk |
Bg |
|
Billingualism |
/ |
/ |
/ |
/ |
/ |
|
/ |
|
|
/ |
/ |
|
Data Grouping |
/ |
/ |
/ |
/ |
/ |
/ |
/ |
|
|
/ |
/ |
|
Data Format Basic |
/ |
/ |
/ |
/ |
/ |
/ |
/ |
/ |
/ |
|
/ |
|
Navigation |
/ |
/ |
/ |
|
/ |
|
|
|
|
/ |
/ |
|
Links Present |
|
|
|
|
/ |
|
/ |
/ |
|
|
|
|
Esthetics Basic |
/ |
|
/ |
/ |
/ |
/ |
/ |
/ |
/ |
/ |
/ |
|
Resp. Time<30sec |
/ |
/ |
|
|
/ |
|
|
|
|
|
/ |
|
Communication |
/ |
|
/ |
/ |
/ |
/ |
/ |
/ |
/ |
/ |
/ |
|
Competitive Usability |
|
|
|
|
|
|
|
|
|
|
|
|
Foreign Language |
|
/ |
|
/ |
/ |
/ |
|
|
|
|
/ |
|
Data Completeness |
|
/ |
/ |
/ |
|
/ |
/ |
/ |
/ |
|
/ |
|
Symbolism |
|
/ |
/ |
|
/ |
|
|
|
/ |
|
|
|
Data Format Rich |
/ |
|
/ |
/ |
/ |
|
/ |
|
/ |
|
/ |
|
Esthetics Higher |
/ |
/ |
/ |
/ |
/ |
/ |
/ |
|
|
/ |
|
|
Resp. Time<10sec |
|
/ |
|
|
|
|
|
|
|
|
|
|
Ordering/Payment |
|
|
|
|
|
|
|
|
/ |
|
/ |
|
Links Functional |
|
|
|
|
|
|
/ |
/ |
|
|
|
Note: Just one representative site per country is listed.
H = Hungary; W3 Company; www.w3.hu
P = Poland; Centrozap; www.centrozap.pl
C = Czech Republic; Intersoft; www.intersoft.cz
E = Estonia; Forex bank; www.forex.ee
L= Latvia; Internet Café Bilteks; www.binet.lv/home/cafe/english
U = Ukraine; Monolit; www.cs.kiev.ua
R = Romania; Cybershop; www.cybershop.ro
S = Slovenia; Mobitel; www.mobitel.si
Sk= Slovakia; Maxum; internet.sk/maxum
B =
Belarus; WWW Belarus; www.belarus.net
Bg=
Bulgaria; Alian Ltd.; www.alian.bg
Table
6 Salient Drawbacks in Usability
|
Characteristic /
Country |
Lat |
Est |
CzR |
Hun |
Rom |
Slk |
Bul |
Slo |
Ukr |
Bel |
Pol |
|
Drawbacks |
|||||||||||
|
Unclear Business Specification |
|
|
|
|
/ |
|
|
|
|
/ |
|
|
Missing Company Profile |
/ |
|
|
|
|
|
|
|
|
/ |
|
|
Unclear Business Boundaries |
/ |
|
|
|
/ |
|
|
|
|
|
|
|
Semantic Ambiguity |
|
|
|
/ |
/ |
|
|
/ |
/ |
/ |
|
|
Obsolete Data |
|
|
|
|
/ |
|
|
|
|
|
|
|
Overemphasized Graphics |
|
|
/ |
|
|
|
|
|
/ |
/ |
|
|
Overemphasized Photos |
|
/ |
|
|
|
|
/ |
|
|
|
|
|
Navigation Peculiarities |
|
|
/ |
|
|
/ |
|
|
|
|
|
|
Reliance on Graphical Menu |
|
/ |
|
|
|
|
|
|
|
|
|
|
Nonfunctional Items |
|
|
|
/ |
|
|
|
|
/ |
|
|
|
Extremely Slow Response Time |
|
|
|
|
/ |
|
|
|
|
|
|
|
Great Variation in Usability |
|
|
/ |
|
|
/ |
|
|
|
|
|